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Salesforce Marketing-Cloud-Personalization certification is a valuable credential for marketing professionals who want to demonstrate their expertise in personalizing customer experiences. Marketing Cloud Personalization Accredited Professional Exam certification can help professionals advance their careers and increase their earning potential. Additionally, companies that employ certified Salesforce Marketing-Cloud-Personalization professionals can demonstrate to their clients and stakeholders that they have a team of qualified experts who can deliver exceptional marketing experiences.

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Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q38-Q43):

NEW QUESTION # 38
What are Marketing Cloud Personalization's machine learning powered algorithms called?

A. Einstein Recipes
B. Einstein Decisions
C. Machine Learning Tools
D. Data Science Workbench

Answer: A

NEW QUESTION # 39
A marketer would like to display the most common products purchased by previous buyers along with the main item on a product page, which ingredient would they need to use in the recipe?

A. Similar Items
B. Co-Buy
C. Co-Browse
D. Trending

Answer: B

Explanation:
* TheCo-Buyingredient in a recipe identifies and displays products commonly purchased together.
* On a product page, it can recommend complementary items based on the main product being viewed.
References:
* Salesforce Interaction Studio Documentation - Recipes and Ingredients

NEW QUESTION # 40
How does a marketer perform an A/B test in Web Campaigns?

A. Create multiple web campaigns
B. Create multiple web templates
C. Create multiple events
D. Create multiple experiences

Answer: D

Explanation:
In web campaigns, anA/B testis performed by creating multiple experiences. Each experience represents a variation of the content or layout, and Interaction Studio compares their performance based on predefined metrics.
Reference: Salesforce Interaction Studio A/B Testing in Web Campaigns Guide.

NEW QUESTION # 41
During discovery, a solution architect works with a customer to define which three things before a developer implements the sitemap?

A. ETL Feeds
B. Datasets
C. Attribute Model
D. Site Architecture
E. Site Catalog

Answer: C,D,E

Explanation:
Before implementing the Sitemap, a solution architect and customer should define:
* Site Architecture (Answer B):
* Understand the structure of the website, including page types and navigation.
* Attribute Model (Answer D):
* Define how data attributes (e.g., user behaviors, preferences) will be used for personalization.
* Site Catalog (Answer E):
* Ensure the catalog of products, content, or services is structured and accessible for personalization logic.
References:
* Salesforce Interaction Studio Documentation - Sitemap Planning

NEW QUESTION # 42
A customer receives emails from her favorite brand that are not personalized to her interest. What Marketing Cloud Personalization feature will help improve this customer's experience?

A. Rule-based targeting
B. Surveys
C. A/B testing
D. Open time email

Answer: A

NEW QUESTION # 43
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